27 Inch Retail Advertising LCD Screen for Indoor Signage

Product Gallery
Key Specs

Model P/N

HS270ZJ03-C030

Size

27″

Resolution

1920×1080

Brightness

300 (Typ.)(cd/m²)

Viewing Angle

Wide Viewing Angle

Connector Type

8-bit LVDS

Operating Temp

0 ~
50 °C

Overall(mm)

623.9(W)×
367.7(H)×
43.3(D)
Upgrade Options (OEM/ODM)

huisoar

HS270ZJ03-C030

General Features

Brand

huisoar

Panel Size (inch)

27"

Model P/N

HS270ZJ03-C030

Resolution

1920×1080

Brightness (nits)

300 cd/m² (Typ.)

Viewing Angle

Wide Viewing Angle

Contrast Ratio

1000:1

Response Time

12ms

Overall (mm)

623.9(W)×
367.7(H) ×
43.3(D) mm

Active Area (mm)

597.88 × 336.312 mm

Refresh Rate

60Hz

Display Colors

16.7M for TFT LCD

Panel Type

tft-lcd, lcm

Connector Type

8-bit LVDS

Operating Temp

0 ~
50 °C

Touchscreen Type

Non-touch

Storage Temp

-10℃ ~ +60℃

Work Mode

IPS, normally black

Pixel Format

1920 × 1080 pixels; subpixel arrangement not confirmed

Operating Environment

Controlled indoor commercial and public-information environments g(Typ./Max.)

Designed For

Commercial signage displays, indoor retail advertising, public transportation displays, transit information systems, guidance boards, elevator advertising displays, bank queue notification boards, bus stop signage, public-information displays, and commercial information systems.

27 Inch Retail Advertising LCD Screen for Indoor Signage

This 27-inch Full HD advertising screen uses dual-channel 8-bit LVDS and 300 cd/m² typical luminance for controlled-light retail and public-information installations.

Product Summary

The Retail Advertising LCD Screen is a 27-inch landscape display assembly for indoor commercial communication. Its 1920 × 1080 raster supports Full HD promotional images, menu content, queue information, wayfinding and service messages, while the 597.88 × 336.312 mm active area provides a familiar 16:9 presentation space.

The standard configuration has 300 cd/m² typical luminance, a 1000:1 contrast ratio, WLED backlighting and no touch panel. The 623.9 × 367.7 × 43.3 mm outline should be treated as the assembly envelope for mechanical planning.

Key Specifications

ParameterConfirmed value
Display size27 inches
Resolution1920 × 1080 pixels
Active area597.88 × 336.312 mm
Overall outline623.9 × 367.7 × 43.3 mm
Luminance300 cd/m² typical
Contrast ratio1000:1
Display interfaceDual-channel 8-bit LVDS
BacklightWLED
Touch statusNon-touch
Operating temperature0°C to +50°C
Backlight-life reference50,000 hours typical

Full HD Content in Controlled Indoor Lighting

Prepare Native 1920 × 1080 Media

Design images, video and interface pages at the native 1920 × 1080 resolution whenever possible. A correct Full HD signal avoids unnecessary scaling and keeps fine text, prices, logos and directional information clear.

For close-view retail displays, use sufficiently large type and maintain strong contrast between text and background. Content should also be tested at the intended viewing distance rather than approved only on a desktop monitor.

Treat 300 cd/m² as an Indoor-Lighting Specification

A 300 cd/m² display is intended primarily for controlled indoor lighting rather than window-facing or outdoor placement. It can suit retail interiors, bank halls, elevator waiting areas and transport concourses where direct sunlight does not fall on the screen.

Front glass, printed borders, protective films and reflections can reduce perceived contrast. Measure the completed installation under the actual ceiling lighting before approving the optical stack.

Retail Advertising LCD Screen Integration

Verify the Dual-Channel 8-Bit LVDS Path

A dual-channel 8-bit LVDS label does not guarantee compatibility without timing, voltage, pin mapping and connector data. Confirm the native pixel clock, horizontal and vertical timing, channel mapping, JEIDA or VESA color mapping, connector type, pin assignment and cable orientation for the ordered revision.

An external controller or media board must generate the required Full HD LVDS signal. HDMI, DisplayPort, USB and network inputs cannot connect directly to the panel-level LVDS interface without suitable conversion and control hardware.

Define the Controller and Media-Player Scope

The screen specifications identify an LVDS display assembly, but they do not confirm an integrated Android player, HDMI controller, storage device, network interface or content-management system. These functions must be supplied by the selected controller architecture or added as a separately approved system option.

Separating the display assembly from the media platform helps procurement teams compare the correct items and prevents a bare LVDS screen from being mistaken for a plug-and-play digital-signage player.

Mechanical Fit and Installation Planning

Use Active Area and Outline for Different Decisions

The 597.88 × 336.312 mm active area controls the visible opening. The 623.9 × 367.7 × 43.3 mm outline controls enclosure clearance, mounting depth and surrounding structure.

Allow additional space for the LVDS cable, backlight connections, ventilation and service access. The front opening should not cover the active image area or load the display surface unevenly.

Confirm Mounting and Orientation Before Release

The application examples support commercial signage and public-information use, but the exact mounting points and approved portrait orientation are not confirmed. Obtain the mechanical drawing before releasing wall brackets, countertop housings or embedded frames.

If portrait operation is required, confirm panel orientation, airflow, cable routing and thermal behavior through sample testing.

Non-Touch Architecture and Interaction Options

The standard configuration is non-touch, so interactive use requires a separately qualified touch assembly. A capacitive or resistive overlay changes front-stack transmission, thickness, bezel design, controller requirements and cable routing.

When touch is required, specify the technology, controller, communication interface, cover glass, number of touch points, bonding method and combined outline. Do not release the enclosure from the non-touch dimensions alone.

Indoor Commercial Applications

Retail and Facility Communication

This Retail Advertising LCD Screen can be evaluated for promotional displays, price and product information, bank call boards, elevator advertising, lobby notices and indoor wayfinding. The Full HD format supports both static graphics and dynamic content when paired with an appropriate controller.

Transport and Public-Information Displays

The 27-inch format can also support protected bus or metro information boards, station guidance, service counters and covered commercial locations. The 0°C to +50°C operating range must be compared with the actual enclosure temperature, not only the room temperature.

The product is not presented as waterproof, sunlight readable, vandal resistant or outdoor rated. Those properties require a complete enclosure and separate system-level qualification.

Customization and Procurement

Higher-Brightness Projects Require a Separate Configuration

The standard public specification remains 300 cd/m². Higher-brightness configurations may be considered as separate projects subject to optical, electrical, thermal and lifetime validation. The approved model number and drawing must identify the selected luminance version.

Order and Documentation Planning

The standard configuration is offered from 5 pieces. Custom brightness, controller hardware, touch, front protection, mounting structure, branding and packaging may require different quantities and engineering review.

Before sample approval, obtain the approved drawing, LVDS timing and pinout, panel and backlight electrical requirements, backlight-life conditions and the exact scope of supplied accessories.

Procurement Checklist

Confirm the following before placing a production order:

  • Assigned and supplier model numbers
  • Native 1920 × 1080 timing
  • Dual-channel 8-bit LVDS mapping
  • Connector type, pinout and cable orientation
  • Panel and backlight voltage, current and control requirements
  • 597.88 × 336.312 mm active opening
  • 623.9 × 367.7 × 43.3 mm assembly clearance
  • 300 cd/m² finished-stack visibility
  • Non-touch or separately specified touch design
  • Controller or media-player requirements
  • Mounting orientation and thermal design
  • Sample quantity, production quantity and schedule

Application Scenarios

FAQ

About 27 Inch Retail Advertising LCD Screen

What must be checked before connecting an LVDS controller?

The controller must match more than the Full HD resolution and dual-channel label. Confirm pixel timing, channel count, 8-bit mapping, JEIDA or VESA format, connector pinout, voltage levels and cable orientation. A controller used with another 27-inch 1920 × 1080 screen may still produce incorrect colors, no image or electrical damage if these details differ.

Is 300 cd/m² sufficient near a storefront window?

The 300 cd/m² configuration is intended for controlled indoor lighting and should not be selected automatically for a window-facing position. Cover-glass reflections and daylight can overwhelm the screen even when the content looks clear indoors. Measure ambient light at the installation point and choose a separately approved higher-brightness configuration when the screen faces windows or glass entrances.

Is this a complete digital-signage player?

The confirmed configuration is an LVDS display assembly rather than a documented all-in-one media player. Android, HDMI input, storage, Wi-Fi, LAN and content-management functions are not confirmed as standard equipment. Define whether the project needs a panel-level LVDS controller, an external media player or a fully integrated signage system before requesting the sample.

Which dimensions should control the enclosure design?

Use 597.88 × 336.312 mm for the visible image opening and 623.9 × 367.7 × 43.3 mm for the display assembly clearance. The enclosure must also reserve room for cables, backlight connections, ventilation and mounting features that are not represented by the active area. Release production tooling only after the approved mechanical drawing is checked.

When should a touch-enabled version be selected?

Choose a touch-enabled configuration only when users must operate menus, forms or navigation directly on the screen. The standard unit is non-touch, and adding touch affects optical transmission, total thickness, bezel geometry and controller wiring. Submit the required touch technology, interface, cover glass, bonding method and interaction environment for a separate mechanical and electrical review.

Need a custom solution or samples?

Request Engineering Review Submit the host or media-board specification, complete LVDS timing and pin map, connector and cable details, panel and backlight power data, enclosure drawing, optical target, touch requirement, installation environment, sample quantity and annual demand. Engineering review for the Retail Advertising LCD Screen covers LVDS compatibility, controller selection, backlight requirements, Full HD content, finished-stack visibility, enclosure fit, touch options and customization feasibility.
Scroll to Top
Request Quote / Datasheet

Response within 12-24 hours. NDA available. Engineering support included.

Fields marked with an asterisk (*) are required.

Contact Information

Request Details

WeChat QR code

Scan the QR code with your phone to contact us.

Download Datasheet

Please input your e-mail address to start the download.